A Method for Mass Customization Implementation in Manufacturing Smes
نویسندگان
چکیده
A mass customization framework fits well together with agile production. Even though the mass customization principle is relatively simple, implementation is not easy. The target of this research was to develop and test a method for implementing comprehensive mass customization framework in a manufacturing company. Radical changes in a company’s operations are done at high risk. Especially small companies need to carefully think whether to change their way of operating. This paper describes a method that helps the company to understand what mass customization is and to give directions to implement a framework for it with relatively low resources.
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